If you are creating Facebook Ads and you can’t figure out why they keep disapproving your ad, it’s probably because you have set the “destination page” to a page on LeadPages.net. You see, all “destination pages” must not lead to pages that have been flagged by the “Web of Trust”:
Ads may not lead to destination pages that have been flagged as having a bad reputation by Web of Trust. Web of Trust is a 3rd party website review service and has no affiliation with Facebook. To find out more about your rating and how to influence your site’s reputation, please visit: https://www.mywot.com/.
Unfortunately, LeadPages.net, where all LeadPages’ users have their accounts, has been flagged by Web of Trust. https://www.mywot.com/en/scorecard/leadpages.net
On February 6th 2015, Clay Collins, co-founder of LeadPages.net, has submitted a request for reconsideration. So far, no resolution has been put into place.
Rumour has it that those who were pointing Ads to LeadPages.net have had their Facebook accounts disabled and deleted by Facebook. I have heard of one specific person this has happened to.
How to get your Facebook Ads approved:
If you want to continue to use your LeadPages account, then install the LeadPages plugin to your WordPress site and set your “Destination Page” on your Facebook Ad to your new page on your own WordPress site.
Best of luck with your Facebook Ads and your campaigns.